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Obtain the most current SEC Form 10-K (annual financial report) for Harley Davidson Corporation from the company’s web site (Do not use the Annual Report that is sent to shareholders):
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- Calculate and analyze the following ratios for your selected company for the last two years from the SEC Form 10-K:
- Current Ratio
- Inventory Turnover
- Debt Ratio
- Time Interest Earned
- Gross Profit Margin
- Equity Multiplier
- Return on Assets
- Net Profit Margin
- Return on Equity (Use three ratio DuPont method)
- Compare and contrast your company’s ratios to industry and competitor standard ratios obtained from Yahoo Finance, Morningstar, MotleyFool, Macroaxis or other Internet sources, and provide a detailed answer and analysis as to why your company’s ratios are different than the industry/competitor standard.
- Prepare your analysis in a minimum of 875 words in Microsoft® Word. The use of Microsoft® Word tables is encouraged. Excel can be used in addition to Word if preferred.
- Cite the source of the industry/competitor ratio information.
- Format your assignment consistent with APA guidelines.