The success of an organization depends heavily on its structure,
strategies, and culture. In this assignment, you will develop an
understanding of the importance of these elements in the success/failure
of an enterprise.
Using the online library resources and the
Internet, research methods of conducting internal and external
environment analyses. Select at least three (3) scholarly sources to
support the information in your report.
Description :
In this assignment, you will assess an organization’s current position in the internal and external environment.
Scenario:
You
have been hired as a consultant to evaluate the performance of a
manufacturing or service organization. As part of your function, you
need to assess the organization’s current position with regard to their
business operations, strategy, and organizational structure, as well as
identify potential ethical issues management may face. The executive
management team has asked you to submit a report of your findings.
Instructions:
Choose
a publicly traded manufacturing or service organization to be the
subject of your work for LASA 1 and LASA 2. (You should choose a different
organization than you have used for previous assignments.) Select an
organization about which there is an abundance of information made
readily available to the public (via the corporate website, industry
publications, business journals, etc.).
In preparation for your report, conduct your review of the organization using the following approach:
- Evaluate the company’s business strategy and global competitiveness plan.
- Conduct an internal assessment using SWOT analysis.
- Assess the external environment via an external scenario evaluation.
- Sketch the company’s organizational structure.
- Using the tools of business process design, define the organization’s business process.
- Identify
any potential ethical issues that may impact the traditional management
functions of the company and recommend preventative measures.
Utilize
at least three sources in your research. Your document should be
written in a clear, concise, and organized manner; demonstrate ethical
scholarship in accurate representation and attribution of sources; and
display accurate spelling, grammar, and punctuation.
Write an 8–10-page report in Word format. Apply APA standards to citation of sources.
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Assignment Components
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Proficient
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Max Points
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Evaluate the company’s business strategy and global competitiveness plan.
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Evaluation of the business strategy and global competitiveness plan is logical and reflects research of the company.
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32
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Conduct an internal assessment using SWOT analysis.
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SWOT
analysis provides an accurate account of the organization’s strengths,
weaknesses, opportunities, and threats. All elements of the SWOT
analysis are complete.
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32
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Assess the external environment via an external scenario evaluation.
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External
scenario evaluation is complete. Response reflects understanding of the
organization and its place within the external environment.
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28
|
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Diagram the company’s organizational structure.
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Organizational structure diagram is complete and accurate.
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28
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Using the tools of business process design, define the organization’s business process.
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The organization’s business process is accurately defined. Response reflects an accurate understanding of business processes.
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36
|
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Academic Writing
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Write
in a clear, concise, and organized manner; demonstrate ethical
scholarship in appropriate and accurate representation and attribution
of sources (i.e., APA); and display accurate spelling, grammar, and
punctuation. Use of scholarly sources aligns with specified assignment
requirements.
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Wrote in a clear, concise, and organized
manner; demonstrated ethical scholarship in appropriate and accurate
representation and attribution of sources; and displayed accurate
spelling, grammar, and punctuation. Use of scholarly sources aligns with
specified assignment requirements.
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44
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Total
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