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This week, our discussion thread is centered on the resources and capabilities of the firm.
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- Which should be the primary basis for formulating strategy: The external market or the internal resources and capabilities?
- Provide an example of a company in KSA whose strategy has been based upon developing a set of capabilities and then applying them to different product markets.
- Identify two key resources and two capabilities of the company.
- Explain the advantages and disadvantages of this approach.
In your response to student posts, clearly express the distinction between resources and capabilities.
Embed course material concepts, principles, and theories (which require supporting citations) in your initial response along with at least one scholarly, peer-reviewed journal article. Keep in mind that these scholarly references can be found in the Saudi Digital Library by conducting an advanced search specific to scholarly references. Use Saudi Electronic University academic writing standards and APA style guidelines.